AI-powered appeal letter writer

for most charities, contracting an external copywriter to write your fundraising campaign makes sense. fundraising copywriters bring specialised expertise and experience in crafting effective appeal letters, maximising the chance of success. a consultant offers a fresh, objective perspective on the organisation’s messaging and brings valuable insights on what works well from a range of clients.

but the upfront cost can be expensive for charities with limited budgets and a small donor base.

using internal staff who have a deep understanding of the charity’s programs is arguably more authentic, flexible and cost effective. but writing persuasive and emotive appeals is a specialised skill. staff are often too close to the organisation, and buckle against internal pressure to use less emotive language.

AI-powered tools like this are not a silver bullet, but – given the right information – can generate appeal letters quickly and use its algorithms to tailor appeal letters for maximum impact. AI can also ensure consistency in messaging and donor experience.

so using an AI-generated appeal letter can be a useful tool for smaller charities to generate a well-structured and grammatically correct first draft. It still needs editing by humans to capture the creativity and storytelling essential for effective fundraising appeals.

so try this tool and be sure to provide feedback so we can improve the code. if you’d like professional support or coaching to develop a fundraising campaign please get in touch here.

write your answers to the following questions in a narrative format. this will work best if you already have a Case for Support. you can download the file by right clicking the link.

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